Sector · Alcoholic Beverages
BTL marketingfor beveragestasting and experience
Make the first taste of your brand unforgettable
With alcoholic beverages the decision takes seconds, and almost always right at the shelf. We design tastings and activations that turn that second into a product trial, and that trial into a repeat purchase.
What we do in this sector
Frequently asked
What people
ask us most.
What does a liquor tasting need to be effective?+
Three things: field staff who can actually talk about the product, a mechanic that does not interrupt the shopping trip, and measurement of trials against conversions. Without the third one you never know whether it worked.
Can a liquor brand be activated in any point of sale?+
No. Every chain and every municipality has different rules on alcohol tasting, opening hours and visible material. We handle the permits before the activation goes up.
Other sectors
Book a meeting
Shall we activate your brand in alcoholic beverages?
30 minutes to understand your goal and tell you whether we can help. No corporate deck involved.